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Let's expand the Canada Pension Plan
Description: Full page magazine ad supporting a national campaign to strengthen the Canada Pension Plan as people's individual retirement savings are increasingly jeopardized by instability in unregulated finanacial markets.
Published by: Canadian Auto Workers
Date: 2009



Toronto school closure threat!
Description: Full page newspaper ad warning of alleged underhanded tactics being employed by the Toronto District School Board in their agenda to close Toronto area schools.
Published by: The Campaign for Public Education
Concept/writing by: Rob Fairley
Date: 2009



Crisis in Canadian Manufacturing
Description: Full page magazine ad warning of the precipitous decline of Canada's manufacturing sector due to government neglect (even before the global financial crisis hit). Part of the CAW's "Manufacturing Matters" campaign.
Published by: Canadian Auto Workers
Date: 2007


  
In times of crisis...
Description: Newspaper ad series alerting the public to the threat of elimination of much needed Teachers' Assistants and the closure of swiming pools in Toronto's public schools.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2009



Toronto high school teachers are serious about school safety
Description: Newspaper ad contrasting the position taken by Toronto high school teachers on their role in ensuring school safety versus the approach taken by the Toronto District Schoool Board.
Published by: Ontario Secondary School Teachers Federation
Concept/writing by: Rob Fairley
Date: 2009



It's not about 8 minutes
Description: Newspaper ad critiquing the obstructive bargaining position of the Toronto District School Board in contract negotiations with high school teachers.
Published by: Ontario Secondary School Teachers Federation
Concept/writing by: Rob Fairley
Date: 2009



The clean-up from Hurricane Harris has been painfully slow
Description: Full page ad raising awareness about the need to reestablish adequate staffing levels in Toronto's public schools after years of devastating cutbacks under the Ontario's former Conservative government.
Published by: Ontario Secondary School Teachers' Federation
Concept/writing by: Rob Fairley
Date: 2008



Could you clean 25 houses a day?
Description: Full page ad promoting awareness of the tremendous workloads that caretakers in Toronto's public school system have been burdened with in recent years.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2008



The school office — nerve centre of your child's school.
Description: Full-page newspaper ad promoting awareness of the vital role of office workers in the functioning of the public school system.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2008


  
Why I joined the CAW
Description: Series of full-page illustrated magazine ad for the Canadian Auto Workers youth recruitment campaign.
Published by: Canadian Auto Workers
Date: 2008



Crisis intervention is not enough
Description: Full-page newspaper ad urging Ontario voters to question government cronic underfunding of public education.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2007



Build a respectful workplace
Description: Full-colour poster ad promoting racism-free workplaces.
Published by: Canadian Auto Workers
Date: 2008



Crisis in Toronto schools!
Description: Full page newspaper ad alerting the public to alleged manipulative tactics by Ontario's Liberal government surrounding the public education system.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2006



Save our schools!
Description: Full page magazine ad warning the public against school closures.
Published by: CUPE 4400
Date: 2009



We ask our students to do their very best
Description: Full page newspaper ad urging Ontario voters to question government cronic underfunding of public education.
Published by: CUPE 4400
Concept/writing by: Rob Fairley
Date: 2007



Made in Canada matters
Description: Full page illustrated magazine ad for the Canadian Auto Workers campaign to encourage more government procurement of products made in Canada.
Published by: Canadian Auto Workers
Date: 2006

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